Best Paper in Pedagogical Innovations at MARKCON2020 by PES Univeristy faculty

Dr. Jessy Nair, Associate Professor, MBA Department received the award for Best Paper in Pedagogical Innovations for the paper titled Co-creation for continuous learning at MARKCON2020, Marketing Ecosystems and Innovations. The nomination was submitted in three parts: nomination details, innovation statement and annexures. The final round involved quizzing by the jury of Dr. Moutusy Maity, Professor-Marketing, IIM-Lucknow and Dr. Tapan Sarker, Griffith University, Australia. The International conference, open for faculty in marketing domain was held from 9-11 January, 2020 at IBA, Bangalore.